Best-Selling Laptop Brands on Amazon Spain: Lenovo Leads in Model Share, HP Dominates Sales and Revenue

LaptopMedia.com Highlights Best-Selling Laptop Brands on Amazon Spain: Lenovo Leads in Model Share, HP Dominates Sales and Revenue

From: Simeon Nikolov 21 October 2024 / 17:06 | 0

In our latest analysis of the Spanish laptop market, we analyzed the top 100 best-selling laptop models on Amazon Spain to identify the leading brands and uncover trends in market share, units sold, and revenue. This report provides fresh insights into the evolving dynamics of both established and premium brands.

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Key Insights:

Here’s a quick summary of the most important points from the report:

– Lenovo leads in model share, capturing 15% of the Top 100 list, followed by HP and ASUS.
– HP leads in units sold, capturing 25.8% of the market, highlighting its popularity among Spanish consumers. ASUS and Lenovo follow with significant shares.
– Apple secures fourth place in terms of revenue, despite having fewer models and units sold, thanks to its strong premium strategy, with an average price of €1239.
– ASUS, Lenovo, and Acer offer more mid-range options compared to Apple, which focuses on higher price points. Meanwhile, MSI retains a notable presence with its premium gaming laptops.

Brand Share by Number of Models in Top 100 Best-Selling Laptops

Lenovo leads the Amazon Spain Top 100 with 15 models, representing 15% of all the models featured. HP follows with 14 models (14%), and ASUS is close behind with 13 models (13%). Acer and MSI also secure strong positions, with 9 and 8 models, respectively.

#	Brand	Models	Share in Top 100 (%)
🥇	Lenovo	15	15%
🥈	HP	14	14.0%
🥉	ASUS	13	13%
#4	Acer	9	9%
#5	MSI	8	8%
#6	Dell	7	7.0%
#7	Apple	7	7.0%
#8	Samsung	3	3%
#9	LG	2	2%
#10	Huawei	1	1%
	Other brands	21	21%

Units Sold per Brand in Top 100 Best-Selling Laptops

HP is the clear leader in units sold on Amazon Spain, moving 2550 units and capturing 25.8% of the market. ASUS follows with 1450 units, and Lenovo is close behind with 1400 units. Acer also maintains a significant presence in the Top 100.

#	Brand	Units Sold	Share (%)
🥇	HP	2550	25.8%
🥈	ASUS	1450	14.6%
🥉	Lenovo	1400	14.1%
#4	Acer	950	9.6%
#5	Dell	600	6.1%
#6	MSI	500	5.1%
#7	Apple	450	4.5%
#8	LG	150	1.5%
#9	Samsung	150	1.5%
#10	Huawei	50	<1%
	Other brands	1650	16.7%

Total Revenue per Brand in Top 100 Best-Selling Laptops

In terms of revenue, HP leads with €1.12 million, driven by its wide model range and accessible pricing. ASUS comes in second, generating €826,050. Apple, despite its lower number of units sold, still manages to secure €557,500 due to its premium price point.

#	Brand	Average Price	Total Revenue	Share (%)
🥇	HP	€438	€1,117,444	21.6%
🥈	ASUS	€570	€826,050	15.9%
🥉	Lenovo	€473	€662,412	12.8%
#4	Apple	€1239	€557,500	10.8%
#5	Acer	€489	€464,847	9.0%
#6	MSI	€698	€349,183	6.7%
#7	Dell	€581	€348,750	6.7%
#8	Samsung	€1029	€154,350	3.0%
#9	LG	€946	€141,850	2.7%
#10	Huawei	€799	€39,950	<1%
	Other brands	€317	€522,372	10.1%