Privacy Policy

Last updated: November 2026

Who we are

LaptopMedia Ltd. runs laptopmedia.com and all its country and language editions. We decide how personal data is used on the site, which makes us the data controller.

The form uses Google reCAPTCHA. If you prefer to avoid that, write to us by post.

This policy covers the website. Our YouTube desktop tool has its own privacy policy.

What we collect and why

You can read LaptopMedia without an account and without giving us your name or email address. We process personal data in the situations below.

Our legitimate interests are running a secure and useful site, hosting reader discussion and funding our testing. You can object to this processing at any time (see Your rights).

A name and email address are required to comment, and the order details above are required to complete a purchase. Stripe collects your card or wallet details directly, so we never see your full card number.

Comments

Your name, comment, date and any image you upload are public. Your email address is not shown.

• Profile pictures: a hash of your email address is sent to Gravatar, a service run by Automattic, and appears in the picture’s link. Gravatar shows your picture if you have one. Everyone who loads the comments connects to Gravatar, so it also receives their IP address.
• Images: remove location data before you upload a photo, because other people can read it from a public image.
• Spam checks: Antispam Bee checks comments on our own server. It sends nothing to a third party.
• Notification emails: every email has an unsubscribe link.

Automatic translation. We translate comments into the languages of the site so that readers of other editions can follow the discussion. We send the text of the comment to OpenAI through its API, and translated comments are labeled. We do not send your name, email address or IP address.

Everything you type into a comment is sent, so do not include personal details in it. OpenAI keeps request logs for up to 30 days for abuse monitoring, unless the law requires longer. If you do not want your comment translated, write to us and we will remove the translations.

Advertising, analytics and affiliate links

Ads and affiliate commissions pay for our testing. In the EEA, the UK and Switzerland, Google’s privacy tool records your choices. You can reopen it at any time with the round shield icon at the bottom of the page. Outside those countries we show no prompt, so personalized ads and analytics can run unless you opt out with the links below.

Advertising. We show ads through Google AdSense.

• Until you accept (EEA, UK and Switzerland): we show limited ads. They use limited data, such as your device type and the page you are reading, and no cookies for ad personalization or measurement. We rely on legitimate interests, and you can object in the privacy tool.
• If you accept, or outside those countries: Google and other third-party vendors may use cookies to show ads based on your past visits to this and other websites. Google’s advertising cookies let it and its partners do this.
• Your controls: turn off personalized ads in Google Ads Settings, or at aboutads.info for other vendors. The privacy tool lists every ad partner, with links to their websites.

Google explains its use of data on this page.

Analytics. We use Google Analytics to count readers and see which pages they use. In the EEA, the UK and Switzerland it runs only if you allow it in the privacy tool. You can also block it with Google’s opt-out add-on.

Affiliate links. Some links to shops, including Amazon, are affiliate links. As an Amazon Associate we earn from qualifying purchases. If you follow such a link, the shop learns that you came from us and can set its own cookies. We receive sales reports from the shop, not your name or contact details.

Who receives your data

We share personal data with the providers below, our accountants and legal advisers, and public authorities when the law requires it. The website and its database run on servers in a data center in Bulgaria.

Transfers outside the EEA

Cloudflare, Google, Elastic, Stripe, PayPal, OpenAI, Automattic and Amazon may process data outside the European Economic Area, mainly in the United States. Search queries are processed in the United States.

For our service providers we rely on one of two safeguards:

• the European Commission’s adequacy decision for the EU-US Data Privacy Framework, where the provider is certified
• the Commission’s Standard Contractual Clauses

YouTube, Gravatar and shops are different: your browser connects to them directly, so their own terms and safeguards apply.

You can ask us for details or a copy of these safeguards through the contact details above.

How long we keep data

We keep personal data only as long as we need it for the purposes above, or as long as the law requires.

Cookie lifetimes are listed in our Cookie Policy.

Your rights

You can ask us to:

• show you the personal data we hold about you and give you a copy
• correct it
• delete it
• limit how we use it
• send it to you or another company in a portable format

You can object at any time to processing based on legitimate interests. You can withdraw consent at any time, in the privacy tool or through the unsubscribe link in our emails. This does not affect what we did before you withdrew it.

To use these rights, use the Contact Us form or write to us by post. We reply within one month, and we may ask you to confirm the request from the email address you used with us. We keep what the law requires us to keep, such as accounting records, even after a deletion request.

You can also complain to the Bulgarian Commission for Personal Data Protection, 2 Prof. Tsvetan Lazarov Blvd, 1592 Sofia, or to the data protection authority where you live. Readers in the UK have the same rights under UK GDPR and can complain to the ICO.

Security, automated decisions and changes

• Security: the site uses encrypted connections and we restrict access to its admin area. Card details stay with Stripe. No website can be fully secure, so we cannot promise absolute security.
• Automated decisions: we make no decisions about you with legal or similarly significant effects by automated means alone. Spam filtering is automatic, so contact us if your comment disappears. Personalized ads involve profiling by Google and its partners. In the EEA, the UK and Switzerland they happen only if you accept.
• Children: the site is not aimed at children. If you think a child has given us personal data, write to us and we will delete it.
• Changes: when our practices change, we update this page and the date at the top.

Terms of use

These terms apply when you use laptopmedia.com or comment on it. Bulgarian law governs them, and nothing here limits the consumer rights you have where you live.

• Our content: articles, reviews, test results and images are protected by copyright. You may quote short extracts with a link to the source. Ask us before reusing more.
• Accuracy: we test carefully, but prices, specifications and availability change. Check them with the seller before you buy. We provide the site as it is and are not liable for decisions based on it, except where the law does not allow us to limit liability.
• Your comments: you are responsible for what you post. Do not post anything unlawful, abusive or misleading, spam, other people’s personal data, or material you have no right to share.
• Moderation: we may edit, refuse or remove comments.
• Rights in your comments: you keep them, and you allow us to publish, translate and keep your comment across the site’s editions.

If we change these terms, the version on this page applies from the date at the top.