[October’24] Best-Selling Laptop Brands on Amazon Spain: HP Claims Dominance in Models, Units, and Revenue

    Our analysis of Amazon Spain’s Top 100 best-selling laptops for October 2024 reveals HP as a dominant force across the board, leading in models listed, units sold, and total revenue. This report highlights the performance of other major brands, including ASUS, Lenovo, and Apple, offering a comprehensive look at the competitive landscape.

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    Key Insights:

    • HP leads with 17% of the models in the Top 100, showing strong market penetration.
    • HP also dominates in units sold and revenue generation, reflecting a broad consumer base.
    • ASUS and Lenovo maintain significant shares in both units sold and model count.

    🇪🇸 Amazon Spain: Brand Share by Number of Models in Top 100 Best-Selling Laptops

    HP tops the chart with 17 models (17%), followed by Lenovo with 14 models (14%) and ASUS with 12 models (12%). Acer and Apple also make a strong showing, emphasizing diverse brand representation.

    #BrandModelsShare in Top 100 (%)
    🥇HP1717%
    🥈Lenovo1414.0%
    🥉ASUS1212%
    #4Acer1010%
    #5Apple88%
    #6MSI77.0%
    #7Dell33%
    #8LG22%
    #9Samsung11%
    Other brands2626%


    🇪🇸 Amazon Spain: Units Sold per Brand in Top 100 Best-Selling Laptops

    HP leads in units sold with 1,150 units, accounting for 18.5% of the total. ASUS follows with 950 units (15.3%), and Lenovo holds third place with 850 units (13.7%). Acer and Apple round out the top five brands by units sold.

    #BrandUnits SoldShare (%)
    🥇HP115018.5%
    🥈ASUS95015.3%
    🥉Lenovo85013.7%
    #4Acer5508.9%
    #5Apple4006.5%
    #6MSI4006.5%
    #7Dell1502.4%
    #8LG1001.6%
    #9Samsung50<1%
    Other brands160025.8%


    🇪🇸 Amazon Spain: Total Revenue per Brand in Top 100 Best-Selling Laptops

    HP ranks first in revenue with €988,068, showcasing its strong sales performance across various segments. Apple follows with €496,000 in revenue, driven by its premium offerings. ASUS, Lenovo, and MSI also demonstrate impressive revenue figures, each maintaining a notable market presence.

    #BrandAverage PriceTotal RevenueShare (%)
    🥇HP€859€988,06826.0%
    🥈Apple€1240€496,00013.1%
    🥉ASUS€497€472,05012.4%
    #4Lenovo€492€418,07511.0%
    #5MSI€1044€417,60011.0%
    #6Acer€479€263,2426.9%
    #7LG€959€95,9002.5%
    #8Dell€572€85,8502.3%
    #9Samsung€699€34,950<1%
    Other brands€328€524,52013.8%

    Data Source: Amazon Spain

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