[January 2026] Amazon Japan: Top 10 Best-Selling Laptops – MacBook Air (2025) Dominates Units While Budget Chromebooks Drive Volume for Lenovo
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The results for the January 2026 Amazon Japan laptop rankings are in, revealing a sharply bifurcated market driven by both premium desire and budget necessity. This month’s list showcases tremendous diversity, ranging from the expensive ASUS TUF Gaming notebooks and the latest high-end Apple products to accessible, entry-level Chromebooks. These rankings are strictly compiled based on the total number of units sold across the platform, giving us an accurate look at consumer purchasing trends. The data confirms that while affordability remains key for most shoppers, the flagship Apple MacBook Air 13 (Early 2025) has set a staggering pace in unit volume, easily securing the top spot.
Explore all detailed specifications in our Specs System, where we cover over 700,000 laptop offers worldwide.
When units sold for the last month are equal, the more trending laptop is prioritized (Trending Ranking – lower is better).
#10 Lenovo IdeaPad Duet 3 Chromebook (11″)
📦 Units sold for the last month: 300
📈 Trending ranking: #3
The Best-Selling configuration of this series:
All available Lenovo IdeaPad Duet 3 Chromebook (11″) configurations, sorted by price:
#9 Dell 15 (DC15250)
📦 Units sold for the last month: 350
📈 Trending ranking: #41
The Best-Selling configuration of this series:
All available Dell 15 (DC15250) configurations, sorted by price:
Dell 15 (DC15250) in-depth review
Budget laptops are supposed to be simple. You pick a processor, choose how much RAM and storage you need, and get on with your life. The Dell 15 (DC15250), however, is a bit more complicated than that. On the surface, it looks like a very standard 15.6-inch office laptop, but the exact configuration can change more than you might expect.For example, the chassis version affects the webcam, microphones, USB-C functionality, and even the overall user experience. The plastic Carbon Black model, which we chose and ordered, comes with a data-only USB-C port, a 720p webcam, and a single microphon[...]
Pros
- Very easy to service and maintain
- Two user-accessible SODIMM slots
- Replaceable SSD, Wi-Fi card, battery, and fan
- 120Hz display option makes everyday navigation feel smoother
- Includes a full-size keyboard with NumPad
- SD card reader is useful for a budget office laptop
- Samsung PCIe 4.0 NVMe SSD performs well for the class
- Carbon Black finish resists fingerprints better than expected
- Hinges feel stable in our unit despite online durability concerns
Cons
- Very limited color coverage – 51% sRGB and 41% DCI-P3
- Low-frequency PWM flickering below 100% brightness without Health-Guard
- Our 8GB single-channel configuration limits CPU and iGPU performance
- Very conservative sustained CPU power under long workloads
- Battery life is modest – 5 hours and 12 minutes in our video playback test
- HDMI is limited to 1080p at 60Hz
- USB-C on the plastic chassis is data-only, with no charging or DisplayPort
- 720p webcam, single microphone, and no privacy shutter on the plastic chassis
#8 ASUS Vivobook 15 (X1502 / M1502 / F1502 / P1502)
📦 Units sold for the last month: 400
📈 Trending ranking: #18
The Best-Selling configuration of this series:
All available ASUS Vivobook 15 (X1502 / M1502 / F1502 / P1502) configurations, sorted by price:
ASUS Vivobook 15 (X1502 / M1502 / F1502 / P1502) in-depth review
Today, the visitor in our office is being pretty light on your budget. Nevertheless, the Vivobook 15 (X1502) aims to strike you with its bold hardware choices, as well as its high-performance potential.One would imagine that ASUS will want to cut some costs when it comes to hardware. Well, that's definitely not the case. This machine is supplied with an Alder Lake CPU. There are options with 15W TDPs, and others with 28W power limits.And here comes the trick up ASUS's sleeve - it's the "My ASUS" app. Through it, you can change between three performance presets. The most potent one has[...]
Pros
- 1x SODIMM + 1x M.2 PCIe x4 Gen 4
- Comfortable keyboard
- No PWM (Innolux N156HCA-EAB (CMN15E7))
- Optional fingerprint reader
- Decent performance
- Antibacterial coating
Cons
- Covers only 56% of sRGB (Innolux N156HCA-EAB (CMN15E7))
- USB Type-C port is data-transfer only
- No keyboard backlight
- Lacks an SD card reader
#7 ASUS TUF Gaming A16 (FA608, 2025)
📦 Units sold for the last month: 400
📈 Trending ranking: #10
The Best-Selling configuration of this series:
All available ASUS TUF Gaming A16 (FA608, 2025) configurations, sorted by price:
ASUS TUF Gaming A16 (FA608, 2025) in-depth review
For years, the "gaming laptop" has come with an unwritten rule: great power, terrible battery life. You could have one, but not both. The ASUS TUF Gaming A16 (FA608, 2025) doesn't just bend that rule; it shatters it. Delivering over 14 hours of battery life in our tests, it redefines what's possible for an unplugged gaming experience, crushing its competitors and setting a new benchmark for endurance. But this isn't just an endurance champion. It's also a performance beast, with the fastest implementation of its GPU that we've ever tested and a cooling system to match. The question then be[...]
Pros
- Class-leading, best-in-class GPU performance
- Phenomenal, category-defining battery life (14+ hours)
- Excellent thermal management for both CPU and GPU
- Fast, color-accurate, and PWM-free 165Hz display
- Great keyboard with full-sized arrow keys
- Fantastic upgradeability with two RAM and two M.2 slots
Cons
- Secondary M.2 slot is awkwardly placed over the Wi-Fi card
- SSD can run hot under load
- Includes a slow USB 2.0 port
- No physical privacy shutter for the webcam
#6 Apple MacBook Air 13 (2022)
📦 Units sold for the last month: 500
📈 Trending ranking: #40
The Best-Selling configuration of this series:
All available Apple MacBook Air 13 (2022) configurations, sorted by price:
Apple MacBook Air 13 (2022) in-depth review
Apple regards its MacBook Air as the best-selling 13-inch laptop in the world. The company is also notorious for artificially differentiating the Air from the Pro, by either reducing its port count, limiting its cooling, or both. Well, this year, Apple did something unexpected. The manufacturer created all new housing for the Air, which includes a new display form factor (it now has the infamous notch), while the Pro remained largely overlooked.Indeed, both devices are outfitted with the latest Apple M2 chip. And once again, the MacBook Pro 13 (2022) receives an active cooling solution, w[...]
Pros
- Apple M2 offers between 12% and 18% more CPU performance and 35% more GPU performance over M1
- The Touch ID is quick and accurate
- Full sRGB and DCI-P3 coverage
- Supports Wi-Fi 6 and features two Thunderbolt ports
- Doesn't use PWM
- Great build quality
- Brutal battery life
- Loud and dynamic speakers
- Mag Safe charging port
Cons
- I/O is limited to two Thunderbolt ports
- Soldered RAM and storage
- High temperatures due to the poor passive cooling
#5 Lenovo IdeaPad Flex 3 Chromebook (12″, IAN8)
📦 Units sold for the last month: 500
📈 Trending ranking: #4
The Best-Selling configuration of this series:
All available Lenovo IdeaPad Flex 3 Chromebook (12″, IAN8) configurations, sorted by price:
#4 HP 15 (15-fd1000, fd2000)
📦 Units sold for the last month: 700
📈 Trending ranking: #2
The Best-Selling configuration of this series:
All available HP 15 (15-fd1000, fd2000) configurations, sorted by price:
🥉 Lenovo IdeaPad Slim 3/3i (14″, Gen 10)
📦 Units sold for the last month: 800
📈 Trending ranking: #6
The Best-Selling configuration of this series:
All available Lenovo IdeaPad Slim 3/3i (14″, Gen 10) configurations, sorted by price:
🥈 Lenovo IdeaPad Slim 3/3i (15″, Gen 10)
📦 Units sold for the last month: 900
📈 Trending ranking: #7
The Best-Selling configuration of this series:
All available Lenovo IdeaPad Slim 3/3i (15″, Gen 10) configurations, sorted by price:
🥇 Apple MacBook Air 13 (Early 2025)
📦 Units sold for the last month: 2100
📈 Trending ranking: #9
The Best-Selling configuration of this series:
All available Apple MacBook Air 13 (Early 2025) configurations, sorted by price:
Apple MacBook Air 13 (Early 2025) in-depth review
With any new machine from the Californian giant, everything appears incredibly simple and effortless, and the new M4 MacBook Air is no exception. But as with its predecessors, beneath the polished surface lie hidden pitfalls that you can only uncover in a detailed, independent review like ours. Of course, the machine is fantastic, but from its official presentation, no matter how detailed it may seem, you won't learn about its downsides, or more importantly, how to configure it to get the absolute most for your money.One piece of truly great news is that Apple has finally addressed a major[...]
Pros
- Incredibly fast and responsive M4 performance for everyday use
- Exceptional, all-day battery life
- Completely silent fanless design
- Stunningly thin, light, and premium build quality
- Gorgeous, PWM-free Liquid Retina display
- Supports two external monitors with the lid closed
Cons
- Performance is throttled under sustained heavy loads
- Limited port selection with only two Thunderbolt ports
- Base 256GB SSD is slower than upgraded models
🇯🇵 [January 2026] Amazon Japan: Top 10 Best-Selling Laptop Series
| # | Series | Units Sold | Average Price (JPY) | Total Revenue (JPY) |
|---|---|---|---|---|
| 🥇 | Apple MacBook Air 13 (Early 2025) | 2100 | ¥168,653 | ¥354,172,000 |
| 🥈 | Lenovo IdeaPad Slim 3/3i (15″, Gen 10) | 900 | ¥128,262 | ¥115,435,500 |
| 🥉 | Lenovo IdeaPad Slim 3/3i (14″, Gen 10) | 800 | ¥123,289 | ¥98,631,050 |
| #4 | HP 15 (15-fd1000, fd2000) | 700 | ¥131,634 | ¥92,144,100 |
| #5 | Lenovo IdeaPad Flex 3 Chromebook (12″, IAN8) | 500 | ¥34,214 | ¥17,107,000 |
| #6 | Apple MacBook Air 13 (2022) | 500 | ¥142,788 | ¥71,394,000 |
| #7 | ASUS TUF Gaming A16 (FA608, 2025) | 400 | ¥237,176 | ¥94,870,600 |
| #8 | ASUS Vivobook 15 (X1502 / M1502 / F1502 / P1502) | 400 | ¥123,321 | ¥49,328,250 |
| #9 | Dell 15 (DC15250) | 350 | ¥89,315 | ¥31,260,250 |
| #10 | Lenovo IdeaPad Duet 3 Chromebook (11″) | 300 | ¥59,418 | ¥17,825,400 |
🇯🇵 [January 2026] Amazon Japan: Revenue per Brand from Top 10 Best-Selling Laptop Series
| # | Brand | Average Price (JPY) | Total Revenue (JPY) | Share |
|---|---|---|---|---|
| 🥇 | Apple | ¥163,679 | ¥425,566,000 | 45.2% |
| 🥈 | Lenovo | ¥99,600 | ¥248,998,950 | 26.4% |
| 🥉 | ASUS | ¥180,249 | ¥144,198,850 | 15.3% |
| #4 | HP | ¥131,634 | ¥92,144,100 | 9.8% |
| #5 | Dell | ¥89,315 | ¥31,260,250 | 3.3% |
Explore more data in our Specs System.
Author: Simeon NikolovEditor-in-Chief at LaptopMedia.com with 20+ years of experience in testing and analyzing laptops and mobile devices.
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