[March 2025] Best-Selling Laptop Brands on Amazon Canada – ASUS Dominates Sales, HP Leads in Models
The Amazon Canada laptop market in March 2025 reveals ASUS as the top performer in unit sales and revenue, while HP offers the most diverse range of models. Apple maintains a strong position in revenue despite lower unit sales, driven by its premium pricing strategy. Overall, the market is diverse, with ‘Other brands’ collectively holding a significant share across all metrics.
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🇨🇦 Amazon Canada: Brand Share by Number of Models in Top 62 Best-Selling Laptops
HP leads the market in terms of model variety, offering 15 different laptop models, capturing a 24.2% share of the available models. ASUS follows with 11 models, representing 17.7% of the market. Acer offers 6 models, accounting for 9.7% of the model share. Apple, Lenovo, and Dell each offer 4 models, holding 6.5% each. Notably, ‘Other brands’ collectively contribute 18 models, commanding a substantial 29.0% share, highlighting the breadth of choice available to consumers.
| # | Brand | Models | Share in Top 62 (%) |
|---|---|---|---|
| 🥇 | HP | 15 | 24.2% |
| 🥈 | ASUS | 11 | 17.7% |
| 🥉 | Acer | 6 | 9.7% |
| #4 | Apple | 4 | 6.5% |
| #5 | Lenovo | 4 | 6.5% |
| #6 | Dell | 4 | 6.5% |
| Other brands | 18 | 29.0% |
🇨🇦 Amazon Canada: Units Sold per Brand in Top 62 Best-Selling Laptops
ASUS emerges as the leader in unit sales, with 1400 units sold, capturing a 22.2% market share. HP follows closely with 1250 units sold (19.8% share). Acer ranks third with 1050 units, representing 16.7% of the units sold. Apple sold 300 units (4.8% share), while Lenovo and Dell sold 250 (4.0% share) and 200 (3.2% share) units, respectively. ‘Other brands’ collectively account for a significant 1850 units sold, commanding a 29.4% share of the market.
| # | Brand | Units Sold | Share (%) |
|---|---|---|---|
| 🥇 | ASUS | 1400 | 22.2% |
| 🥈 | HP | 1250 | 19.8% |
| 🥉 | Acer | 1050 | 16.7% |
| #4 | Apple | 300 | 4.8% |
| #5 | Lenovo | 250 | 4.0% |
| #6 | Dell | 200 | 3.2% |
| Other brands | 1850 | 29.4% |
🇨🇦 Amazon Canada: Total Revenue per Brand in Top 62 Best-Selling Laptops
ASUS generated the highest revenue in March 2025, totaling $946,870 with a 24.2% market share and an average price of $676 per unit. HP secured the second position with $656,713 in revenue (16.8% share) and an average price of $525. Acer’s revenue reached $403,512 (10.3% share) with an average price of $384. Apple, despite selling fewer units, achieved $361,614 in revenue (9.3% share) due to its premium average price of $1,205. Dell generated $204,752 in revenue (5.2% share) with an average price of $1,024, while Lenovo’s revenue amounted to $160,999 (4.1% share) with an average price of $644. ‘Other brands’ collectively contributed $1,174,106 in revenue (30.0% share), with an average price of $635.
| # | Brand | Average Price (CAD) | Total Revenue (CAD) | Share (%) |
|---|---|---|---|---|
| 🥇 | ASUS | $676 | $946,870 | 24.2% |
| 🥈 | HP | $525 | $656,713 | 16.8% |
| 🥉 | Acer | $384 | $403,512 | 10.3% |
| #4 | Apple | $1,205 | $361,614 | 9.3% |
| #5 | Dell | $1,024 | $204,752 | 5.2% |
| #6 | Lenovo | $644 | $160,999 | 4.1% |
| Other brands | $635 | $1,174,106 | 30.0% |
Conclusion
In conclusion, March 2025 saw ASUS leading in both unit sales and revenue on Amazon Canada, indicating a strong consumer preference for their offerings. HP’s extensive model range caters to a wide variety of customers, while Apple leverages its brand value to command high average prices and significant revenue despite lower unit sales. The significant contribution of ‘Other brands’ demonstrates a healthy and competitive market with diverse options available to consumers.
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