[February 2025] Best-Selling Laptop Brands on Amazon Spain – Apple Dominates Revenue Despite HP Leading in Units Sold

February 2025 on Amazon Spain reveals a dynamic laptop market, with HP leading in unit sales and Apple generating the highest revenue. Lenovo and ASUS maintain strong positions, while other brands collectively capture a significant portion of the market. Average selling prices vary considerably, influencing brand revenue and overall market share.

Check out our Specs System with more than 700,000 laptop offers worldwide.

🇪🇸 Amazon Spain: Brand Share by Number of Models in Top 71 Best-Selling Laptops

Lenovo offers the widest variety with 12 models, capturing 16.9% of the models market share, closely followed by HP with 10 models and a 14.1% share. Apple offers 8 models, holding an 11.3% share. ASUS presents 6 models (8.5% share), while Dell and Acer each offer 3 models, accounting for 4.2% each. MSI has a smaller presence with 2 models (2.8% share), and Samsung offers a single model (1.4% share).

However, ‘Other brands’ collectively offer 26 models, commanding a substantial 36.6% of the model offerings, indicating a diverse long-tail presence.

🇪🇸 Amazon Spain: Units Sold per Brand in Top 71 Best-Selling Laptops

HP leads in units sold with 900 units, representing 17.5% of the market. Lenovo follows closely with 800 units sold (15.5% share). ASUS and Apple are tied, each selling 550 units and capturing 10.7% of the market share. Dell sold 300 units (5.8%), while Acer and Samsung each sold 200 units (3.9%). MSI sold 100 units (1.9%).

The ‘Other brands’ category accounts for a significant 1550 units sold, demonstrating a notable 30.1% market share, highlighting the collective impact of smaller brands.

🇪🇸 Amazon Spain: Total Revenue per Brand in Top 71 Best-Selling Laptops

Apple leads in revenue generation with €679,121, reflecting an average price of €1,235 per unit and a 22.6% revenue share. Lenovo ranks second with €457,318 in revenue, achieving an average price of €572 per unit and a 15.2% revenue share. HP is close behind with €447,572 in revenue, despite a lower average price of €497 per unit, representing a 14.9% revenue share. ASUS generated €341,939 in revenue, with an average price of €622 per unit (11.4% share).

MSI, despite selling fewer units, generated €148,487 due to its high average price of €1,485 per unit, contributing to a 4.9% revenue share. ‘Other brands’ collectively generated €498,961 at an average price of €322 and hold a 16.6% revenue share.

Conclusion

The Amazon Spain laptop market in February 2025 is characterized by strong competition, with HP leading in units sold and Apple dominating in revenue due to higher average selling prices. Lenovo and ASUS are key players, maintaining solid positions in both units sold and revenue. The significant presence of ‘Other brands’ highlights the fragmented nature of the market, showcasing the impact of niche offerings and varied consumer preferences. Price sensitivity and brand loyalty are critical factors influencing purchasing decisions in this dynamic landscape.

Source: Amazon Spain

For more detailed insights and analysis, check out our Specs System featuring offers from around the globe.

Subscribe

Notify of

new follow-up commentsnew replies to my comments

I allow to use my email address and send notification about new comments and replies (you can unsubscribe at any time).

{} [+]

Name*

Email*

Website

I agree to the Terms and Privacy Policy.

The comment form collects your name, email, and content to allow us keep track of the comments placed on the website. Please read and accept our website Terms and Privacy Policy to post a comment.

{} [+]

Name*

Email*

Website

I agree to the Terms and Privacy Policy.

The comment form collects your name, email, and content to allow us keep track of the comments placed on the website. Please read and accept our website Terms and Privacy Policy to post a comment.

0 Comments

Inline Feedbacks

View all comments