[October’24] Best-Selling Laptop Brands on Amazon France: Lenovo Leads Models While Apple Tops Revenue

LaptopMedia.com Highlights [October’24] Best-Selling Laptop Brands on Amazon France: Lenovo Leads Models While Apple Tops Revenue

From: Simeon Nikolov 12 November 2024 / 12:51 | 0

In our latest analysis of Amazon France’s Top 100 best-selling laptops for October 2024, Lenovo has captured the highest number of models, while Apple leads in revenue generation. This report explores brand performances across different market segments, revealing the competitive landscape among top players like Acer, HP, and ASUS.

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Key Insights:

Lenovo leads with 18.4% of the models in the Top 100, demonstrating broad appeal.
Acer and HP hold significant shares, showcasing strong competition in the mid-tier market.
Apple dominates in terms of revenue, reflecting its premium strategy and loyal customer base.

🇫🇷 Amazon France: Brand Share by Number of Models in Top 100 Best-Selling Laptops

Lenovo tops the list with 18 models (18.4%), followed by Acer with 13 models (13.3%) and HP with 12 models (12.2%). Apple and ASUS both have 11 models each (11.2%), emphasizing their consistent market presence.

#	Brand	Models	Share in Top 100 (%)
🥇	Lenovo	18	18.4%
🥈	Acer	13	13.3%
🥉	HP	12	12.2%
#4	Apple	11	11.2%
#5	ASUS	11	11.2%
#6	Dell	4	4.1%
#7	MSI	3	3.1%
#8	Samsung	2	2.0%
	Other brands	24	24.5%

🇫🇷 Amazon France: Units Sold per Brand in Top 100 Best-Selling Laptops

Acer leads in units sold with 2,000 units, capturing 24.8% of the total. Lenovo follows with 1,550 units (19.3%), and Apple ranks third with 900 units (11.2%). HP and ASUS round out the top five, showing solid performance in terms of sales.

#	Brand	Units Sold	Share (%)
🥇	Acer	2000	24.8%
🥈	Lenovo	1550	19.3%
🥉	Apple	900	11.2%
#4	HP	700	8.7%
#5	ASUS	600	7.5%
#6	Dell	400	5.0%
#7	MSI	200	2.5%
#8	Samsung	100	1.2%
	Other brands	1600	19.9%

🇫🇷 Amazon France: Total Revenue per Brand in Top 100 Best-Selling Laptops

Apple dominates the revenue category, generating €1.17 million with an average price per unit of €1,296. Acer follows with €1.00 million, demonstrating success in mid-range pricing strategies. Lenovo ranks third, earning €717,532 in revenue. HP and ASUS continue to perform strongly, reflecting diverse market strategies.

#	Brand	Average Price	Total Revenue	Share (%)
🥇	Apple	€1296	€1,166,599	23.0%
🥈	Acer	€500	€1,000,126	19.8%
🥉	Lenovo	€463	€717,532	14.2%
#4	HP	€806	€564,300	11.1%
#5	ASUS	€763	€457,901	9.0%
#6	MSI	€1412	€282,498	5.6%
#7	Dell	€668	€267,100	5.3%
#8	Samsung	€924	€92,400	1.8%
	Other brands	€320	€512,798	10.1%