[October’24] Best-Selling Laptop Brands on Amazon Spain: HP Claims Dominance in Models, Units, and Revenue
Our analysis of Amazon Spain’s Top 100 best-selling laptops for October 2024 reveals HP as a dominant force across the board, leading in models listed, units sold, and total revenue. This report highlights the performance of other major brands, including ASUS, Lenovo, and Apple, offering a comprehensive look at the competitive landscape.
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Key Insights:
- HP leads with 17% of the models in the Top 100, showing strong market penetration.
- HP also dominates in units sold and revenue generation, reflecting a broad consumer base.
- ASUS and Lenovo maintain significant shares in both units sold and model count.
🇪🇸 Amazon Spain: Brand Share by Number of Models in Top 100 Best-Selling Laptops
HP tops the chart with 17 models (17%), followed by Lenovo with 14 models (14%) and ASUS with 12 models (12%). Acer and Apple also make a strong showing, emphasizing diverse brand representation.
| # | Brand | Models | Share in Top 100 (%) |
|---|---|---|---|
| 🥇 | HP | 17 | 17% |
| 🥈 | Lenovo | 14 | 14.0% |
| 🥉 | ASUS | 12 | 12% |
| #4 | Acer | 10 | 10% |
| #5 | Apple | 8 | 8% |
| #6 | MSI | 7 | 7.0% |
| #7 | Dell | 3 | 3% |
| #8 | LG | 2 | 2% |
| #9 | Samsung | 1 | 1% |
| Other brands | 26 | 26% |
🇪🇸 Amazon Spain: Units Sold per Brand in Top 100 Best-Selling Laptops
HP leads in units sold with 1,150 units, accounting for 18.5% of the total. ASUS follows with 950 units (15.3%), and Lenovo holds third place with 850 units (13.7%). Acer and Apple round out the top five brands by units sold.
| # | Brand | Units Sold | Share (%) |
|---|---|---|---|
| 🥇 | HP | 1150 | 18.5% |
| 🥈 | ASUS | 950 | 15.3% |
| 🥉 | Lenovo | 850 | 13.7% |
| #4 | Acer | 550 | 8.9% |
| #5 | Apple | 400 | 6.5% |
| #6 | MSI | 400 | 6.5% |
| #7 | Dell | 150 | 2.4% |
| #8 | LG | 100 | 1.6% |
| #9 | Samsung | 50 | <1% |
| Other brands | 1600 | 25.8% |
🇪🇸 Amazon Spain: Total Revenue per Brand in Top 100 Best-Selling Laptops
HP ranks first in revenue with €988,068, showcasing its strong sales performance across various segments. Apple follows with €496,000 in revenue, driven by its premium offerings. ASUS, Lenovo, and MSI also demonstrate impressive revenue figures, each maintaining a notable market presence.
| # | Brand | Average Price | Total Revenue | Share (%) |
|---|---|---|---|---|
| 🥇 | HP | €859 | €988,068 | 26.0% |
| 🥈 | Apple | €1240 | €496,000 | 13.1% |
| 🥉 | ASUS | €497 | €472,050 | 12.4% |
| #4 | Lenovo | €492 | €418,075 | 11.0% |
| #5 | MSI | €1044 | €417,600 | 11.0% |
| #6 | Acer | €479 | €263,242 | 6.9% |
| #7 | LG | €959 | €95,900 | 2.5% |
| #8 | Dell | €572 | €85,850 | 2.3% |
| #9 | Samsung | €699 | €34,950 | <1% |
| Other brands | €328 | €524,520 | 13.8% |
Data Source: Amazon Spain
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