Toshiba’s new “Make IT work” campaign is all about business consumers

LaptopMedia.com News Toshiba's new "Make IT work" campaign is all about business consumers

From: Ivan Chervenkov 01 April 2016 / 13:17 0

Toshiba is one of the companies that constantly tries to innovate and improve the mobile technology and make our lives a bit easier. We recently talked about automation and Toshiba’s solution – Cloud Client Manager and now we’re going to cover another interesting piece of news we received from the Japanese OEM.

Toshiba has officially announced the launch of their new campaign “Make IT work”. It will be available in all European countries and its purpose is to help business companies modernize their devices resulting in increased productivity and improved security. So Toshiba offers 12 notebooks separated into four categories.

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Each of the groups contains a different number of various laptops with different form factors so that they can cover all requirements, features, and quality. The available notebooks are from the Portege series (hybrid devices famous for the wide variety of features, ways of usage and durable build quality with integrated magnesium), Tecra (light, good-looking and durable) and Satellite Pro, which are, perhaps, the manufacturer’s most accessible offerings in the “Make IT work” campaign. Since Toshiba’s “Be modern with Toshiba” and “Toshiba means business” initiatives were very successful, the manufacturer has prepared more than a million euros for this campaign, which just proves how dedicated the company is to help medium and big-sized enterprises. Probably, Toshiba really does mean business!